I have been self employed as an independent contractor and internet marketing consultant full time since January 2000. I have not needed a conventional resume in more than a decade but there have been those who ask for one for different contracts I have had so I decided it would be best if I detailed my lifetime work experience in an informal Personal Resume while I consider drawing up a more professional version. I’m thinking up a cool video resume because honestly I think paper documents are useless in determining the worth of a prospective employee. I have hired and fired 100′s of people and better than 95% of the time the resume was at best misleading if not outright lies.
I was born in Key West in 1970 and I have lived most of my life in Florida. I graduated high school in Ocala in 1988 and held a full time job since then. In that time I have had many different career tracks but most have been in retail and retail management with a focus on customer service and sales. I have over 12 years experience in retail sales on a showroom floor with much of that in a management position. I have been a top salesman in every job position with record setting sales in every company I worked for.
I have more than 10 years experience working in bicycle shops. I was the #1 Cannondale Bicycle individual salesperson in the Southeastern US and one of the top 10 in the country for 3 years selling well more than $1 Million in a single year. I was also the #1 regional sales person for Trek and GT setting record sales numbers for all 3 top brand dealer reps.
In 1995 I took an introduction to computers course at the Florida Keys Community College and I was introduced to an 18 year old kid who made $100,000 in one year building websites. I was inspired and I bought my first PC in 1998 after having a great quarterly sales commission from International Bicycle Shops in Fort Lauderdale where I was lead salesman and Store Manager for 5 years. I managed up to 25 employees at one time including scheduling, sales and repair plus I did the purchasing and inventory for 2500 SKU’s including and a full range of bicycles, clothing and accessories valued at more than 3 Million while posting more than $1 Million in annual sales personally. I built my first website in 1999 at IntlBicycle.com and I have been building and marketing websites fulltime as an independent contractor ever since I left the job in mid 2001.
In 2000 I formed my first corporation as Affordable Web Productions Inc. and I began designing websites for friends and family until went to work for Cyber Entertainment Networks (CEN) in late 2001, which at the time was the 3rd largest adult webmaster program in the booming online porn industry. I was hired by CEN as a basic HTML Programmer and my daily duties involved creating text based storylines and graphics layouts for adult websites managed under the TrafficCashGold.com affiliate program. It was in this job position that I began to learn about webmasters and website marketing from many of the best search marketers and affiliate managers in the industry. Looking back now my experience with CEN was vital in that it introduced me to the world of webmasters and web development which has been my passion ever since.
Sadly my time with CEN was short lived because I was hired by a partner who was kicked out of the company in a hostile takeover and the new owner proceeded to fire everyone he did not hire regardless of their value or performance. I received a severance package which I used to purchase airline tickets to Jamaica for the annual Adult Webmasters meeting sponsored by Klixxx magazine. My goal was to network with other adult webmasters and to secure a new job in the industry. I was fortunate to meet with members of CyberErotica who linked me up with a number of webmaster program directors in the industry who lived in Fort Lauderdale which ended up in a job position for me with ContentBroadband.com as Sales Manager for their adult content production company in 2002.
Content Broadband was tied to Scarletts Cabaret, a leading South Florida gentlemans club and featured high definition video and photo content for adult webmasters. My duties as Sales Manager required me to contact leading content publishers to promote our new offerings which I was able to do with great success in a very short time. I represented Content Broadband to the Internext Convention in Las Vegas on the floor as lead salesperson where we booked a number of sales contracts and I met a lot of important contacts in the industry that I remain in business with today. Sadly Content Broadband was doomed to failure as a bad partnership with too many people trying to lead the company in too many different directions and it ceased operations in less than 9 months even though it had begun to make money because it detracted from their core business of adult strip clubs which made as much money on a daily basis.
My next job position came to me from a listing on Monster.com as a Sales Associate for MoversUSA.com in early 2003 which was a moving services provider offering new business leads to moving companies through their online moving directory. My original duties were in sales but I quickly took over as Marketing Manager where my responsibilities became search engine optimization, link building, pay per click bid management and lead generation. I developed an in house affiliate program which attracted 1000′s of real estate agents, mortgage brokers and home builders to promote their relocation services and I was responsible for generating as much as $150,000 in monthly revenues based primarily on organic search results and my efficient management of the paid advertising campaigns which secured the lowest cost per lead in the industry and more leads than our advertisers could manage.
Unknown to me when I was hired, the original partners in MoversUSA.com were part of an illegal moving scam which was busted by FBI agents the day after we attended a wedding for the lead scammer and the company was “restructured” by the General Manager and the person who hired me as a new company doing the same business under a new domain at MoverMAX.com. I chose the new domain and I developed and marketed the new site with the new company because I assumed this manager was right by his actions. He made a promise to share the new company with myself and other staff who left with him but in the end he chose not to do so and most of us left for new projects. As part of my effort to promote the affiliate program I built my own network of relocation services websites and I began generating leads from my own portfolio of targeted keyword domain names.
In 2003 I began selling leads to moving companies under my own website at AffordableMovingCompany.com and I remained focused on working on development of my own projects or buying and selling domains for the next 6 years until 2009 when I moved back to Ocala Florida following a 2 year extended vacation in Jamaica where I started a small tour company as my first foreign held asset. Our time in Jamaica was great and we had a lot of fun but trying to run my company from such an unfriendly business environment took a toll and many of my websites languished while we traveled. Since arriving in 2009 I have focused on cleaning up my own websites with a focus on showcasing them as apart of a portfolio of my work for new clients seeking an experience web developer and internet marketing consultant.
As Ocala Webmaster I now offer website development and marketing services locally in Ocala and the surrounding area of Marion County and Central Florida.
I am most interested in joining with a larger web firm as part of a team working on a large scale web based project. I miss the opportunity to learn provided by a large pool of talented and intelligent web developers and I am currently searching for long term work opportunities with an established company in Orlando Florida.
For more details on my current work please visit My Portfolio for a list of my current projects.
Join our Social Networks